Brief | ToMakers supports the 2024 Future Entrepreneurs - European Innovation and Entrepreneurship Program Summer Camp (Brussels)
2024-07-23
On July 23, 2024, the summer camp of the 2024 Future Entrepreneurs - European Innovation and Entrepreneurship Program ,kicked off at Tuspark Innovation Park in Brussels, Belgium. This two-week event brought together young entrepreneurs and innovators from around the world. By exploring Europe’s innovation environment and the commercialization paths of various technologies in depth, it provided future entrepreneurs with valuable knowledge and experience. During the event, ToMakers' innovation experts shared their insights with the participants.
Retrospective of the Conferences
In-depth Analysis of the European Innovation Environment
Guest Speaker from ToMakers:

Benoît Guyot
Business Facilitator at ToMakers
As a business innovation consultant for Europe at ToMakers, Mr. Guyot presented the summer camp participants with a thorough analysis of the European innovation environment. Drawing on his extensive experience in this field, he examined this ecosystem from multiple angles, including policies, markets, and culture.
He began by explaining the differences in innovation policies among European countries, highlighting the European Union's initiatives and successes in fostering cross-border innovation collaboration. According to him, Europe, as a global hub for innovation, is rich in resources and offers numerous collaboration opportunities. Whether in academic research, technological development, or market promotion, Europe provides a dynamic innovation platform.
Mr. Guyot also detailed the diversity of the European market, along with its opportunities and challenges. To succeed, entrepreneurs must understand the cultural specifics, laws, and market needs of each country. Additionally, he discussed emerging trends in fields such as green technology, digital transformation, and biotechnology, which present numerous opportunities for entrepreneurs globally.
Thanks to this analysis of Europe's innovation culture, participants gained a deeper understanding of the European innovation environment. They realized that Europe, in addition to its technological resources, embraces an open and inclusive spirit of innovation, offering limitless potential to innovators worldwide.

Analysis of the Fundamentals of Technology Commercialization
Next, Ms. Xiang Jie, an expert in technology commercialization, systematically introduced the basic concepts and practical experiences of technology commercialization. Her presentation covered the entire process, from turning technologies developed in laboratories into marketable products to the strategic planning and execution of key steps.
Ms. Xiang emphasized that technology commercialization is not just about generating revenue but is a comprehensive process that includes market research, intellectual property management, choosing the right business model, and developing financing strategies. Through various successful case studies, she demonstrated how different technologies can be commercialized depending on specific market environments, helping participants better understand the connection between theory and practice.
During the interactive session, participants eagerly asked questions, leading to a dynamic exchange. Ms. Xiang addressed real-world challenges, such as balancing technology development with market needs, protecting intellectual property, and devising appropriate pricing strategies. She stressed that successful technology commercialization requires a blend of innovative thinking and business acumen. Only by fully understanding market demands can technology be successfully implemented and expanded.

Reflections and Outlook
Through the 2024 Future Entrepreneurs - European Innovation and Entrepreneurship Program, participants not only gained practical knowledge on technology commercialization but also deepened their understanding of the European innovation environment. The practical experience of Ms. Xiang and the macro perspective of Mr. Guyot provided future entrepreneurs with both theoretical and practical guidance.
At the end of the event, participants expressed renewed confidence in their entrepreneurial journeys. They particularly appreciated the insights on how to successfully turn innovative technologies into commercial success and how to find the best foothold in the global market.
Looking to the future, we hope that more young entrepreneurs will join the global wave of innovation, leveraging Europe's innovation resources and environment to fuel global economic growth. Tuspark Innovation Park in Brussels will continue to support entrepreneurs worldwide, helping them succeed on their path to innovation and entrepreneurship.
ToMakers is a global nonprofit community focused on industries related to the circular economy, such as sustainable construction, smart cities, and ecological manufacturing. We are committed to promoting cross-sector, cross-disciplinary, and cross-functional exchanges and collaboration, aiming to maximize the impact of technology in the circular economy.